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Matylda Gerber

Scientist and practitioner specializing in intuition and its role in decision making

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About me

​​After completing a Double Master’s degree in Finance and Psychology, I received my PhD in Social Science with a speciality in Management at the Warsaw School of Economics. During my studies, I discovered a passion for intuition and decided to devote my scientific career to its study and analyze how it supports decision making in unstructured situations. I’ve studied the role of intuition in decision-making among the following: 

  • experienced police criminal intelligence analysts

  • medical doctors

  • executive search consultants

  • members of bank credit committees

  • bank analysts

  • successful entrepreneurs 

  • polish stock market investors

Using my research results, we were creating tools enabling to increase decision-making accuracy. 

What can I offer you?
Based on my 9 - year experience in studying the role of intuition in decision-making across various domains, I can provide; knowledge, training and appropriate tools that will enhance the process of decision-making within an organization.  
Knowledge transfer
Eliciting know-how from the most experienced members of organizations is tricky, as majority of their decision-making process are proceeded without deliberation. Thanks to my research practice, I’m able to elicit knowledge and mode of action experts use without deliberation. Based on that, we can transfer knowledge from experts to less experienced members organizations to accelerate their decision-making efficiency.


We do have an internal system prompting us how much we could trust our intuition. BUT there are various disturbances causing us to underestimate or overestimate our intuition. As my next study, I’d like to measure what the internal system is really prompting us before we put on our filters consisting of; beliefs, self-confidence or opinions from others. YES this signal can be grasped. If we achieve it, we can create an external system prompting us how much we could trust intuition and to learn how to detect intuitive signals more efficiently. If you are interested, I'm happy to collaborate on this project.

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The following is an outline of projects, studies and proposals I have done. Please note that these are sorted in order of relevance.


How do experienced executive search consultants use their intuition to decide on whether to hire a candidate? I have discovered a decision-making path headhunters follow when having strong intuition towards a candidate. For this finding, I’ve received the Gary A. Klein Award for the best contribution to the NDM Theory.

How are experienced police criminal intelligence analysts able to solve difficult criminal cases?  I have discovered a problem solving path which allows analysts to make decisions in the absence of clear facts. These are based on: intuition, leap of faith and insight. My findings were used to design a Decision Support System for analysts

How are experienced medical doctors able to find out difficult diseases? I used the same concept which I discovered for police criminal intelligence analysts, and developed it further to match this target audience. ​

How are members of bank credit committees and analysts misled by intuition when assessing loan applications? - I found a few unconscious bias phenomenons that influence their process of decision-making. The findings are used to create more efficient tools to support credit granting procedures. 

How to measure an entrepreneurs’ ability to properly use intuition? I’ve created a prototype tool to measure the potential of intuition.

How intuition misleads Polish stock investors?  I’ve verified the occurrence of some heuristics and biases among Polish investors.



Gerber, M., Mironski, J., Wong, W. (in press). The Role of Intuition in Experts’ Decision-Making. Journal of Cognitive Engineering and Decision-Making.

Gerber, M. (2021). How do Experts Know that their Intuition is Right? Naturalistic Study on Executive Search Consultants. Proceedings of the Naturalistic Decision Making and Resilience Engineering Symposium, Toulouse, France. 

Gerber, M. (2017). Intuition leading to insight as a decision support strategy. Poster presentation on the Society for Judgment and Decision Making Conference, Vancouver, Canada.

Gerber, M. (2017). Insight Oriented Intuition as a New Negotiation Strategy. Doctoral Consortium of the 17th International Conference on Group Decision and Negotiation. M. Schoop and D. M. Kilgourv (eds), Hohenheim Discussion Papers in Business, 17-2017, 37-42.

Gerber, M. Szapiro, T. (2017). On Experts’ Intuition as a Supportive Mechanism in Negotiations. Proceedings of the 17th International Conference on Group Decision and Negotiation. 16-2017, 279-288.

Gerber, M., Wong, W. Kodagoda, N. (2017). How Analysts Think: What Triggers Insight? Proceedings of the 13th International Conference on Naturalistic Decision Making, Bath, UK, 212-216.

Gerber, M., Wong, W. Kodagoda, N. (2016). How Analysts Think: Decision-Making in the Absence of Clear Facts. Proceedings of European Intelligence and Security Informatics Conference, 2016 IEEE. Uppsala, Sweden, 132-135.

Gerber, M., Wong, W. Kodagoda, N. (2016). How Analysts Think: Intuition, Leap of Faith and Insight. Proceedings of the Human Factors and Ergonomic Society 2016 Annual Meeting. Sage, Washington D.C., 173-177.

Gerber, M. (2015). Intuitive Potential and Predicting Entrepreneurship – a Study on a New Method of Measuring Intuition. Proceedings of the International Conference on Naturalistic Decision Making, McLean, VA, USA.

Gerber, M. (2014). The Role of Psychological Biases in Investment Decision-Making Processes. Przeglad Organizacji. 4, 45-50.

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